How to Run a Commercial Shoot Like a Pro

Prep, People, Payoff: Techniques for Success on Commercial, Corporate, Film and Video Sets

Thank you to those who joined us on Friday, February 27 when Commercial Director Thierry Denis presented a boots-on-the-ground talk for anyone looking to trade "controlled panic" for controlled execution on set.

Thanks to our host, Raindrop Agency

March Sync Up with Mentor Hour

As Spring makes its way into San Diego, is there a better way to celebrate with a get together with production folks to learn and talk shop?

Later sunsets are coming with Daylight Savings Time! Like the time change or not, let's enjoy the later sunset and getting together with your San Diego Media Pros friends, and meet some new folks who share your love of production.

On Wednesday, March 18th, SDMP returns to AleSmith Brewing to continue our always fashionable midweek-mixers.

AleSmith where we began our first Mentor Hour!  Our mentors include multi-award-winning senior editor and creative director Shawn Ferjanec, Executive Producer and Founder of Video Approach Mike Watson, and TV and video producers editor and director Wilson Large.

Join us Wednesday, March 18, 6:00 to 8:00 pm..

Event details and registration.

The High-Performance Set: Mastering the Art of Booking Talent

THE PRODUCTION PRO’S GUIDE TO BOOKING, DIRECTING, AND RETAINING TOP TALENT

In the fast-paced world of San Diego production, your project’s success hinges on more than just the right gear; it depends on the people in front of the lens. But how do you ensure the talent you book is as professional as the crew you lead?

Join Caroline Raedeker for an executive-level deep dive into the logistics of professional casting. This workshop moves beyond the headshot to focus on the business of talent: how to book for reliability, foster a culture of peak performance on set, and navigate the long-term mechanics of retention and usage.

Details

• Date: April 22, 2026

• Time: 6:00 PM – 8:00 PM

• Where: REV Studio , 7533 Draper Ave, La Jolla, CA 92037

Check back for registration and event details.

Commercial Director Thierry Denis has a preview of our upcoming event on Friday, February 27.

The Synthetic Screen - Legal Boundaries of AI Film

Thanks to those who came out for this educational evening on AI with Jeff Deverett. Lots of great questions, and many insights into the impact of AI on production. Thank you, Jeff!

If you are an SDMP member and missed the meeting, keep an eye out for a recording of the presentation on our Members page.

Thank you to our host, Signature Sound Studios, for their hospitality and for lending us their space for the evening.

SDMP FEATURES

Are You Included in our Member Directory?

Members! One benefit of your membership is that you can be part of our public facing online Member Directory. Expand your visibility to the San Diego production community and beyond by adding your profile.

You can add a link to your website, IMDB page, social media, and include a professional bio, on set photos and more.

Need instructions? Send a message to info@sdmediapros.org and we will send the details.

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